Vice President of Global Marketing
Gaming Laboratories International, LLC (GLI®)
Christie Eickelman is Vice President of Global Marketing for GLI. In her position, she directs and implements all marketing programs for GLI’s 20 worldwide locations. Her responsibilities include building the corporate brand and establishing and directing marketing functions in accordance with GLI’s policies, regulations and sound business practices.
She joined the company in 1999 as Marketing Manager, shaping GLI’s branding in North America. In 2001, she was promoted to Director of Marketing and Development, overseeing the North American development team in their daily responsibilities. In June 2007, she was promoted to Senior Director of Worldwide Marketing, and in September 2012, she was promoted to Vice President.
Eickelman has a long history in the gaming industry. Prior to GLI, she served as Marketing Manager for Sodak Gaming Inc. (now IGT). She has also served at Wolf Gaming LLC as Vice President of Marketing and Public Relations. In 2005, she was selected as a Great Woman in Gaming by Casino Enterprise Management, and in 2008, Global Gaming Business named her one of the 25 People to Watch in Gaming. She is on the Steering Committee for Global Gaming Woman and on the Executive Leadership Committee of the American Heart Association-Go Red for Women.
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